Michael Hsu Office of Architecture
The Michael Hsu Office of Architecture builds memorable spaces, from restaurants to single-family homes. Giant Noise set out to capture the essence of their designs and the quality of their work through high-profile press.
Tactics
- Giant Noise worked on media diversification by securing coverage across premium design publications, local media, and prestigious national outlets
- Press coverage around the firm’s innovative design solutions (Sway Aspen’s Thai-inspired architecture)
- Showcased adaptive reuse projects (Old Gregg Brewing Co.)
- Featured community impact initiatives (Design for All Partnership)
- Featured in Monocle’s global hospitality coverage
- Recognized in Frame’s workplace design analysis
- Showcased in Architectural Digest’s coverage
Results
2.17B
Media Impressions
73
Stories Secured
10
Unique Markets Covered
Featured In
