
AEG Presents Las Vegas
Challenge
AEG Presents promotes global tours for artists such as The Rolling Stones, Celine Dion, and Paul McCartney through its network of clubs, theatres, and arenas, creating and developing an unmatched infrastructure for artist development and audience reach. Giant Noise set out to capture press efforts at leading entertainment venues, including Encore Theater at Wynn Las Vegas and The Theater at Virgin Hotels Las Vegas.
Tactics
- Coordinate print and broadcast interviews for headlining artists such as Primus, Carly Rae Jepsen, Tenacious D, and Lynyrd Skynyrd.
- Distribute press releases for ongoing events.
- Secure tickets for influential figures to cover events.
- Shoot b-roll and photography for media use.

Results
59.5B
Media Impressions in 2023 & 2024
1.24B
Est. Media Value in 2023 & 2024
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